What’s an Ad Tax?

Whether imposing a direct tax on advertising or eliminating the federal ad tax deduction, the result is the same: an ad tax hurts consumers, is anti-business, will result in lost jobs and creates significant hurdles for economic recovery.

What do businesses stand to lose?

The tax adversely impacts virtually every business but is especially backbreaking for small companies and local media.

The economic impact of advertising is significant. An estimated $988 billion in U.S. economic output and 1.36 million jobs are attributable to the stimulating effects of advertising on local television and radio alone.

Who is considering an ad tax?

In the last few years, various legislators at the state and federal level have proposed changes to the tax treatment of businesses’ advertising as a means of raising revenue. But businesses and local media have pushed back, arguing an ad tax would hurt businesses at the heart of American communities, as well as local media such as newspapers, radio and television.

As a result, more than 100 tax proposals in more than 40 states and localities have been rejected or abandoned as economically unsound and counterproductive.

Let’s keep up the good work. By standing strong against an ad tax, we won’t let legislators take a bite out of your business.

Take action today and stand strong against an ad tax.

Read More:

D.C. Council Backtracks on Advertising Tax; Delays Vote to Address to Address Budget Hole
Washington Business Journal | Viewpoint: Proposed D.C. Ad Tax Threatens Powerful Economic Engine
The Washington Blade | Media Outlets Assail D.C.’s Proposed Ad Tax